We use our position at the heart of the meetings industry to influence government understanding and support, bringing industry leaders together with key government policy makers every year at our Policy Forum at IMEX Frankfurt.

“The meetings and business events sector is a high-value fast-growing component of a visitor economy, which also underpins knowledge creation and exchange, innovation and investment. All of which contribute significantly to the broader economic and social policy aspirations of a destination. IMEX and the Policy Forum provide a valuable opportunity for governments wishing to gain essential insights into this continually expanding sector.”

Taleb Rifai, Secretary General, UNWTO

Natasha Richards, Director of Impact & Industry Relations at IMEX explores the 2022 Policy Forum title and focus, “What does success look like now?”